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In recent discussion in SEO forums there are rumours of Google dropping the PageRank tool from its toolbar.
As highlighted originally on http://www.searchenginejournal.com/goodbye-google-pagerank/5465/ Google PageRank’s future is definitely under the microscope.
The main reason Google are considering chopping the PageRank tool appears to be due to the incentive it presents to trade links with high ranking websites.
Removing the Google PageRank will inevitably hide one of the indicators of Google’s perception of a particular website and its potential strength in the SERPs.
There are many search marketers who are not guided by PageRank due to its average 3-month-old data; but some may be disappointed to see it go and the prospect of no longer seeing a full green bar.
