iOLAP is now part of Elixirr Digital. All previous iOLAP services, thought leadership and career opportunities will shortly be integrated into the full Elixirr Digital site
The adventurer Steve Fossett has been missing since 3 September. Searchers of the vast area of the Nevada Desert, where his plane vanished, have come up with a novel way to increase the chances of finding him. Google has updated satellite imagery for the area on Google Earth with the result that hundreds of people are […]
In recent years the search engine formerly known as Ask Jeeves has struggled to compete with the likes of Google, Yahoo and MSN. Why? Because Ask Jeeves made searching frustrating. Initially their Ask Jeeves a question and he will give you an answer system proved popular with those who weren’t very internet-savvy, but users soon […]
I received my copy of the Yellow Pages last week – dumped outside my front door without my consent or knowledge. Now maybe it’s just me, but I don’t want the Yellow Pages anymore – I have enough junk mail and general rubbish to contend with without being forced to take delivery of this dinosaur. […]
In recent discussion in SEO forums there are rumours of Google dropping the PageRank tool from its toolbar. As highlighted originally on http://www.searchenginejournal.com/goodbye-google-pagerank/5465/ Google PageRank’s future is definitely under the microscope. The main reason Google are considering chopping the PageRank tool appears to be due to the incentive it presents to trade links with high […]
The emergence of web 2.0 has become a vital part of our everyday lives; allowing consumers to become reporters, publishers, and journalists; bringing opinions together for the benefit of fellow online readers. This week I was interested to learn that new consumer website www.sutori.co.uk has launched an online community allowing consumers to share experiences of […]
Anyone who works in search marketing will tell you that UK companies spend a vast amount of money on pay per click (PPC) every year due to the clearly measurable ROI and market coverage. However, according to econsultancy spending on search engine optimisation (SEO) will surpass paid search this year in the UK. Although SEO […]
The past six months has seen a phenomenal growth in social networking. This latest craze is huge. It’s being talked about in the media, amongst friends and family, work colleagues, as a part of everyday conversation. It’s become an extension of the real world. It’s certainly part of my world! The latest headlines to hit the media […]
For all that’s good and pure in SEO you have the white hat, for those who look towards the dark side there is the black hat. For everything else that’s uncertain it’s the grey hat. There’s no doubt that performing search engine optimisation on a website can raise lots of questions and doubts as to […]
The issue of online advertising appearing alongside inappropriate material isn’t about to go away. The web, by its very nature, is dynamic and ever-changing. Ads are served into a web page in real-time so there is no easy way to editorially control how a page will look once it is generated, as has recently been […]
The latest controversy over the use of social media for advertising purposes has focused on Facebook. The news media has jumped all over the story, perhaps because recognition of the social networking site has now leapt far beyond the confines of the internet. The story – that companies such as Virgin Media have been paying […]
