Author archive

It’s a fundamental part of any project, “do we understand each other”? There must be a million ways of expressing the same issue but “are we both on the same page?” pretty much covers it. At Coast Digital, we spend a huge amount of time and effort in understanding our audiences, their behaviours and the […]

Discovery. It’s how we get to know you. To build a coherent strategy behind the project we’re going to conduct we need to understand you and your business. A well prepared and organised workshop places responsibilities on Coast Digital, as well as the client. The most successful Discovery workshops are about expansive thinking and are […]

By far the most important stage in our project lifecycle is Initiation. It’s also, unfortunately, not sexy. We really do understand the areas of digital that get people passionate are the creative and the ‘expansive thinking’ workshops on required functionality. They get me going as well, it’s just that before we get to those parts […]

“The art/science of fitting and shaping a schedule covering multiple staff and disciplines, through a mix of account management, project management, line-management and research demands.” In one form or another I’ve managed schedules for 16 years across the telecommunications and digital industries. One thing doesn’t change regardless of industry, it’s all about people. In my […]