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Back to Case Studies

Case Study

Buster & Punch

Combining high fashion & seamless functionality.

16 January 2022

—

5 minute read

User Experience
Web Design & Development
A set of smartphones displaying the Buster + Punch e-commerce website, showcasing product pages and branding against a bold purple background.

About the brand

Buster & Punch, the luxury hardware retailer were looking to create a new website that would portray their true identity of their brand and their high end product offering. We were set the challenge to create a new site that would combine the two sides of the brand: high fashion and functionality.

What we did

Rebrand and UX

Our aim was to develop a bold, impactful site that gives a sense of the fashion-led brand personality on first view, whilst offering a seamless customer shopping experience across a multitude of complex and varied products.

Replatform

Taking into account multiple third party requirements, a new ecommerce platform was selected that would ensure the brand and functionality were brought to life.

The site Elixirr Digital have created, in close collaboration with our team, is a masterclass in brand driven ecommerce. We saw a 60% conversion rate increase when the site went live and the stats keep on delivering.

Martin Preen,
CEO, Buster & Punch

60 %

increase in conversion rate

Elixirr
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