iOLAP is now part of Elixirr Digital. All previous iOLAP services, thought leadership and career opportunities will shortly be integrated into the full Elixirr Digital site
Nearly three years ago the social media giant Facebook sealed the deal on a $2 billion buyout of the virtual reality company Oculus. Many people are still unsure why exactly they’d want to buy into such an industry. Although this sort of thing happens a lot within Silicon Valley and the tech industry in general. […]
As Facebook’s advertising offering continues to evolve, those of us that are looking to make the most of the world’s biggest social media platform are presented with more and more ways to achieve our marketing objectives. Facebook’s platform gives you a multitude of ways to target users with mobile friendly ad formats. With mobile users […]
This week at Friday Knowledge Share, Business Development Manager Michael ‘Billy’ Bilonick gave us the low down on an exciting new advertising model coming to social media – Facebook Canvas. What is Facebook Canvas? Facebook Canvas brings full screen mobile ads to the social media platform. These immersive ads allow the user to interact with […]
We’re all aware of how social media has changed the way brands communicate, the real question though is how can you establish which platforms are relevant to your business and how do you match strategy with objectives? Figaro Digital’s Social Media Seminar today was geared towards solving these issues, common amongst marketing managers. I had […]
Recently, you may have noticed that Tweets with links in them are beginning to look a little different. As opposed to simply giving Twitter users a basic link to a site, many Tweets with links in are now expandable, offering us images and excerpts of the page that the link directs us to. I found […]
This week has been a busy one for us at Coast Digital this month with the release of our free social media idea book. Written by our in-house experts, its aim is to help give you some inspirational ideas to help boost your social marketing. Containing 7 quick tips that we use with our own […]
Exhibitions are a common marketing activity for most industries. They give businesses the opportunity to showcase their products and services to their target audience face-to-face. They also make it simpler for consumers by placing all their potential suppliers in one room for easy comparison. Here at Coast Digital we exhibit at numerous events, the most […]
A pilot scheme is currently being run in the UK by the office of the information commissioner to help pupils understand information rights, and teach them exactly what personal information is. Ensuring that they know how to deal with it appropriately and obtain the correct balance when it comes to the likes of Facebook and […]
Today I took part in a panel debate at TFM&A 2013 with Kelvin Newman, Dan Betts and Geoff Parker to discuss the implications of Facebook’s newly announced ‘Graph Search’. Below are some of my thoughts on the topics covered during the debate. The Social Search Engine On the 15th Jan ‘13, Facebook founder and CEO Mark Zuckerberg […]
2013, a New Year and what can we expect it to bring? In my previous two blog posts we saw predictions about how tablets will revolutionise the web and how targeted TV advertising will start to take off. Both of these predictions reflect the last year in digital media and how it will change even […]
